Benjamin Bojko

Brand Identity

2014

Originally hailing from Berlin, New York based developer Benjamin Bojko combines technology and design to create emotional experiences for humans to enjoy. Every element of the branding — from the logo to color schemes — embodies his childhood fascination for space exploration and passion for writing code.

The circular logo and iconographic element in the emblem playfully tied into Benjamin's love for space travel. The color palette comprised of blue, white and gold are reminiscent of the night sky and space crafts such as the Lunar Lander.


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